Partnering with Makers to manage the website development of Mighican-based cannabis company Common Citizen was a highlight in my career. The e-commerce website, which features a multitude of engaging content was built with a custom front-end and WordPress CMS.
A few notable tactics I used to ensure a successful project execution included active planning, clear communication between all stakeholders, quality control and pivoting promptly when project dynamics changed.
Deliverables
- E-Commerce Website
Responsibilites
- Web-Dev Project Management (WordPress)
- Project Road Map Creation
- Timeline development
- Scope / Budget development
- Reporting progress & strategic influencing
- QA & multi-device testing
- CMS Maintenance
- Deployment
Project Outcome
Growth
Common Citizen has put a significant amount of capital into growing its brand, focusing on establishing its services in Michigan first. The success of their online retail presence has grossed revenue and expanded the community that will continue to fight the good that cannabis can do.
Change
The company is hoping to keep pushing quality products whilst minimizing the impact of the illicit market. The success of the website has provided their customers with purchasing power within the American cannabis industry.