Playfully curated ads introducing music lovers to a new, exciting way to enjoy music at home.

I worked directly with Spotify to manage the creative development for Spotify Premium’s campaign partnership with Google Home. Together with a team of designers and HTML developers, we were able to produce engaging ads for the Canadian, USA, Australian and UK market.

During the two month project duration, I was able to successfully collaborate with four separate Spotify team across the globe, developing a thorough project plan for each market specifying goals, strategy, scheduling, identification of risks, and contingency plans. The campaign was an absolute success and was talked about around the world.

Deliverables

  • Layout Design
  • HTML5 Animated Banners
  • Static Social Posts

Responsibilities

  • Project road map creation
  • Timeline & budget development
  • Project scope development & management
  • Resource planning
  • Status reporting
  • Creative input/review
  • Client relationship management
  • QA & packaging